Google is near a deal to acquire Groupon, the pioneering online discounter, for as much as $6 billion, people with direct knowledge of the matter told DealBook on Monday.Īt that price, Groupon - known for its daily discounts - would be one of Google’s largest acquisitions, dwarfing its $3.1 billion purchase of DoubleClick, the display advertising giant, in 2007. Please consider Google Is Said to Be Poised to Buy Groupon That simple idea will now net Groupon a reported $5-6 Billion deal with Google. Sellers determine how big the group of buyers need to be in advance, and how many offers they wish to make.
Groupon hooks up buyers with sellers at fantastic prices, but only if enough people sign up. That Groupon is about to do so is testimony as to just what can happen when a good idea goes viral.Ĭertainly Groupon had the right idea in these cost-conscious times: super-deals on goods and services that people want. It's not easy to to go from startup to $6 billion in two short years.
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